Make every customer a long-term customer
A seamless eCommerce operation needs many different factors to be successful: packing, shipping, supply chains, human resources, business planning and much more. Retainly can help you free up vital admin time by automating key parts of your eCommerce marketing:
- Email automation: create, test and monitor email campaigns with ease, to cross-sell, up-sell, boost engagement, and increase open rates by up to 70%
- Customer analytics: automated tools help you monitor purchase histories, lead conversions and more with accurate data, giving you a clear insight into performance
- Automated workflows: let Retainly guide your customers through their journeys and handle payment gateway processing 24/7 to improve your marketing productivity
- Average Order Value strategies: identify star-performer products and analyse price changes to inform strategies for boosting your AOV
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The eCommerce sector continues to grow exponentially, as consumers enjoy the flexibility and convenience that comes from shopping online, as well as the ability to receive personalised retail experiences. That’s why the total value of global eCommerce sales is expected to reach more than $1trillion by 2023.
Today’s customers want seamless experiences across every touchpoint, both physical and digital. Data integration, customer segmentation and marketing campaign management takes time and adds complexity to the task of creating smooth customer journeys. Retainly helps you turn more customers into loyal advocates:
- Customer segmentation: send the right communications to the right people, to save time, increase conversions and ensure your sales team only deal with qualified leads
- Personalisation: behaviourally triggered emails and personalised web experiences can help you tailor customer journeys and forge better relationships
- Automated engagement: trigger consumer feedback and reviews, and re-engage
customers when they become distant, to improve overall customer lifetime value
The fragmented nature of the FinTech sector makes it difficult to acquire and retain customers, as instant customer gratification is difficult and new entrants constantly shake up the marketplace. Innovating while protecting personal and financial data is also a vital balancing act to strike. Retainly enables FinTech companies to automate more, and innovate safely:
- Automation: save time and focus on growth and creativity by automating workflows, email marketing, reporting, lead qualification and much more
- Lead management: following up qualified leads and delivering relevant real-time information, like ID verification and bank account linking, makes it easy to keep leads active
- Data analysis: get detailed data on user engagement and interaction, and automatically sync them to analytics tools for insights that can help optimise processes, campaigns and content
- Testing and reporting: visualise the link between individual messages or entire customer journeys and engagement and revenue, so you can accurately track ROI
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The world of fintech is continuing to enjoy a boom period, as more and more innovations are reaching the market from ambitious start-ups all the time. Furthermore, the public is benefitting from more choice and flexibility in the financial services and functions available to them – Fortune says nearly 90% of Americans now use fintech in some way.
Competition in the digital gaming space has never been greater, so intelligent marketing and brand-building is vital to stay ahead of the game. Yet player data needs to be used in a compliant fashion to ensure you meet changing regulatory requirements around responsible gambling. Retainly can take away the strain and help you foster meaningful interactions between you and your users:
- Marketing automation: simplify and streamline marketing tasks like headlines, images and calls to action, and free up time for more creative and innovative work
- Personalisation: engage customers with tailored real-time messaging, to increase retention and decrease churn through improved user experiences
- Smart advertising: use automated testing and tooling to fine-tune ads in response to customer reactions, both inside and outside of games
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The iGaming industry is full of opportunities for both profitability, and innovation. But achieving this can be easier said than done, for a host of different reasons. Firstly, it’s a highly competitive marketplace, where countless organisations are competing with each other to gain the interest and stakes of customers. This market saturation means that the total value of the gaming market.
This sector generates huge amounts of data on customer behaviour – data that can provide huge insights into their preferences, in turn creating new opportunities for personalisation. Retainly gives hospitality businesses the tech they need to exploit their data, without giving them cost or time headaches:
- Tailored messaging: set up customised rules that send the right messages to the right people at the right times, so you can spend your time on other important
duties - Personalised experiences: tailored, targeted content gives customers the personalisation they want, and automation is the only way to achieve it on a large
scale - Automated emails and booking: use marketing automation functionality that brings social media, email, web and other touchpoints together, and encourage customers to book
Compare Retainly with other solutions
| Functionality & Terms | Retainly | Customer.io | Bloomreach | Braze |
|---|---|---|---|---|
| Web trackingTrack any actions of your contacts with Retainly Web and Mobile SDK. | ||||
| Unknown users tracking Track and angage users who are not logged in to your system. | ||||
| CSV ImportBulk Contact Upload that allows you to import over 10,000 contacts in a few clicks as a CSV file. | ||||
| API and DB importSimple API or DB import straight from your CRM or Data Base. | ||||
| SegmentsSegment your contacts to provide personalized communication via simple and extended segments. | ||||
| Aggregate SegmentationSegment not only by user events, but by their life metrics such as: summ of purchase for period, quantity of purchases for period, everage purchase summ etc. | ||||
| WorkflowCreate workflows that allows to automate a great deal of work. | ||||
| Single Campaigns Send one-time campaigns in few clicks. | soon | |||
| DashboardOverview main information about system and contacts in a meter of a second and react fast with help of valuable analytics. | ||||
| WorkspacesCreate multiple independent workspaces to work with different brands, customers or countries. | ||||
| Customers ExportDownload created Segments. | ||||
| Free web pushesSend free web pushes via Retainly web pushes. | ||||
| Funnel Analytics BetaAbility to see real path of users and detect their churn pints. | ||||
| Flow AnalyticsAbility to create funnels and analyze it’s result. | soon | |||
| View driven AnalyticsAbility to see in real-time user actions such as page-views click etc. | soon | |||
| Cohort AnalyticsAbility to visualize repeated customer engagement with your business. | soon | |||
| Unsubscribe GroupsManage Opt-out process and groups to meet GDPR policy. | ||||
| E-commerce IntegrationsConnect your e-store like Shopify within 5 minutes to receive info about your customers. | soon | |||
| Time for API integration | 1-2 weeks | 1-2 weeks | 2-3 month | 1 month |
| Free IntegrationDon’t charge extra for help with API integration. | ||||
| Transparent pricing |